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Taming the big data analytics tiger

Data in greater volume, velocity and variety has some business leaders riding a big data analytics tiger in search of new commercial opportunities.
Now, several years into the big data era, some taming of the tiger seems to be in order.
That’s according to several data professionals from large enterprises on hand at IBM’s recent Information On Demand (IOD) conference in Las Vegas.
While they see potential for a new breed of data-driven applications, they also see a need to reign in unbridled efforts, which means applying more rigorous planning, refining analytics skills and instituting more data governance.
“We’ve seen a huge amount of interest across lines of business, but not a lot of discipline,” said R. Madhavan, managing director and chief data scientist at JP Morgan Chase and Co., based in New York.

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