Paychex Weighs in on Big Data Visualization

Covering the Tableau Customer Conference 2013, The CUBE hosts Dave Vellante and Jeff Kelly had an opportunity to chat with Coy Gupta, Global Search Architect of PayChex, about how the company is using Tableau to aggregate the company’s web data and internal data.
Paychex deals with a large amount of data, and that data continues to grow as the company moves into new markets like Germany and Brazil. With Tableau they are able to connect to Google Analytics and generate dashboards displaying their web performance and advertising performance and deliver reports to management that they can drill down through and glean from it the information they need with a few clicks, rather than the mess of Excel spreadsheets they would otherwise have.

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