Monsanto: Now The Big Data Buzz Hit The Agriculture Industry

The “big data” is the latest buzz world in the market. Almost all the technology companies like, Intel (INTC), Cisco (CSCO), IBM (IBM), Microsoft (MSFT), etc. are trying to establish themselves in the big data market by offering hardware and software products that can meet the requirements of big data. There are lots of reasons behind this enthusiasm, but the prime reason is the amount of unique knowledge, that can be derived from these assets. Due to this unique knowledge the big data assets are getting huge valuations. The latest example is the Monsanto’s acquisition of Climate Corporation:
On October 2, 2013, Monsanto (MON) announced that it will spend a whopping $930 million, in cash, to acquire Climate Corporation.
Founded in 2006, by former employees of Google (GOOG) and other technology companies, Climate is a provider of the agriculture industry’s most advanced technology platform that delivers a complete suite of analytics and risk-management products. It monitors, collects and analyzes, the weather and agronomic related data and provides the actionable insight to its users through its SaaS based solution. It also protects the farmers against the adverse weather condition through its Total Weather Insurance (“TWI”) offering that pays farmers automatically for bad weather that may impact their profits.

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