Enterprises Take Off Their Hadoop Training Wheels

The dirty little secret of Hadoop has been just how dull many of its tasks have been. By far the biggest use for Hadoop to date has been as a “poor person’s ETL”—that is, a form of data integration, at the risk of oversimplifying—rather than all the big, sexy data science we see constantly hyped.

But that’s changing. As a new Sand Hill Group survey reveals, a significant percentage of enterprises are moving beyond Hadoop’s mundane past to leverage it for advanced analytics.

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