4 Big Trends in 2014 — Social/Mobile/Data in the Cloud

Here’s what’s hot in 2014:

1. Social-mobile-data in the Cloud is the competitive advantage
2. Predictive matching in B2B content
3. Workplace transformation
4. Wearable technology

1. True Convergence
Companies that provide social-mobile-data in the cloud to knowledge workers have the competitive advantage over companies that don’t. It’s that simple. As we get better at security, encryption and protection of corporate and personal assets in the cloud there is no reason not to enable everyone to have access. Unlocking knowledge and freeing up innovation from “cul-de-sacs” improves time to market and the bottom line.

2. Predictive Matching in B2B Content
In the year 2014, we will see content finding the stakeholder, not the other way around. Curation is not enough. “Other employees who read this article also downloaded this content, “and, “Other suppliers who downloaded this price list requested these specs,” will become common.

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