Travel / Hospitality

White Paper Explores Big Data Impact on Hospitality, Travel and Tourism

15th May `13, 11:15 AM in Travel / Hospitality

ALEXANDRIA, Va., May 15, 2013 /PRNewswire-USNewswire/ — A new white paper produced by SOCAP International, the Society of…

BDMS
Guest Contributor
 

ALEXANDRIA, Va., May 15, 2013 /PRNewswire-USNewswire/ — A new white paper produced by SOCAP International, the Society of Consumer Affairs Professionals, describes how Big Data is transforming the Hospitality, Travel and Tourism (HTT) sector and, in the process, creating unprecedented challenges and opportunities for customer care professionals. The white paper is written to help SOCAP members–customer care executives at leading brand name companies–identify the issues, see the possibilities, and parse the options in advancing a game changing Big Data agenda.

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