Analytics

Research indicates Big Data faces big content across the chasm

04th Dec `13, 10:05 AM in Analytics

LONDON, UK: One of the attributes of successful companies is their ability to understand their market, their customers,…

BDMS
Guest Contributor
 

LONDON, UK: One of the attributes of successful companies is their ability to understand their market, their customers, and their competitors. Analysing mounds of data is one of the better ways to gain insight into what makes a company tick and to uncover new opportunities.

Advanced content management, search, business intelligence and other “big data” technologies have armed companies with the ability to affordably analyse vast amounts of data. Given their potential to deliver massive value and competitive advantage, these technologies have not surprisingly seen tremendous growth and adoption over the past 18 months according to new research conducted by AIIM.

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