Environment

HP’s ‘Earth Insights’ Is A Great Example Of How Big Data Can Change The World

02nd Jan `14, 07:40 AM in Environment

2013 was the year when “big data” became a really huge thing. Big data refers to collecting vast…

BDMS
Guest Contributor
 

2013 was the year when “big data” became a really huge thing. Big data refers to collecting vast amounts of data in all shapes and sizes from tweets to images and analyzing it to come up with fresh insights.

Time again we heard about big data projects and startups using the tech to help salespeople close deals or help companies target their ads better. Those are worthy use,s but big data is powerful enough to do more than help companies sell stuff. This is tech that can literally change the world. That’s why we like HP’s new Earth Insights project announced earlier this month during the company’s customer conference, HP Discover in Barcelona.

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