Analytics

Google, IBM and the Battle for Automated Customer Experience

02nd Feb `14, 11:41 AM in Analytics

Google has pinned its acquisition strategy on data, analytics, robotics and artificial intelligence (AI). IBM is very focused…

BDMS
Guest Contributor
 

Google has pinned its acquisition strategy on data, analytics, robotics and artificial intelligence (AI). IBM is very focused in data analysis and levering its own AI technology, Watson, into other areas. All signs point to a looming battle between these two technology giants.

IBM has made it clear Watson is a big part of its future. At its IBM Connect 2014 conference in Orlando, Fla. this week, IBM talked about the merging of Watson and analytics technologies with broader platforms in social and collaboration. For example, IBM announced its Mail Next product will use analytics to help users automate the management of inbox items.

Analysts observed that the injection of AI technology goes further than just Mail Next. IBM is trying to tie Watson into nearly everything it does.

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