Sectors

Cloud customer experience management (CEM) system to be first-mover of Big Data for 2014

20th Nov `13, 05:55 AM in Sectors

NEW DELHI, INDIA: According to a research, the global CEM market is expected to grow from $2.68 billion…

BDMS
Guest Contributor
 

NEW DELHI, INDIA: According to a research, the global CEM market is expected to grow from $2.68 billion in 2012 to $6.61 billion by 2017. Stemming from this prediction, it is vital for companies to recognize the importance of retaining customers through repeat purchases, as this customer segment is too important to be left unattended or left to chance.

Nowadays, not only do customers want to enjoy good products and services; they also wish to experience good customer service. Should all these attributes be in place, customers would be more likely to recommend their friends and family the products and services they are satisfied with; leading to increased product and service sale for the companies.

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