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5 Budding Social Data Startups to Watch

06th Dec `13, 05:25 AM in Resources

It’s still unclear exactly how Apple plans to use Topsy, the social media analytics firm the tech giant…

BDMS
Guest Contributor
 

It’s still unclear exactly how Apple plans to use Topsy, the social media analytics firm the tech giant acquired on Monday for a reported $200 million. The possible theories are intriguing and numerous; speculation includes improvements to Siri, building social integration into Apple TV, and even the creation of an Apple search engine to rival Google on mobile devices.

Regardless of Apple’s motivation, though, other companies that make money by analyzing social data such as public posts and tweets are taking away a major positive from the news: validation.

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